What does the term "market segmentation" mean? - SchoolNGR

Search SchoolNGR

What does the term "market segmentation" mean?

What does the term "market segmentation" mean?

SchoolNGR Classroom

Take Free Practice Test On 2026 JAMB UTME, Post UTME, WAEC SSCE, GCE, NECO SSCE

A Dividing a market into distinct groups of buyers
B Combining different markets into one
C Selling products in multiple markets
D Producing one product for all markets
E None of the above

Correct Answer: Option A

Explanation:
Market segmentation involves dividing a market into distinct groups of buyers with different needs or characteristics.

Prev Current Next

Study Subjects

Stay Updated

Follow us on: