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Collecting information on the taste of consumers and the extent of demand for a product is

Collecting information on the taste of consumers and the extent of demand for a product is
Take Free Practice Test On 2026 JAMB UTME, Post UTME, WAEC SSCE, GCE, NECO SSCE
  • A Market research
  • B Market segmentation
  • C Marketing mix
  • D Marketing concept
Correct Answer: Option A
Explanation:
market research; is the action or activity of gathering information about consumers' needs and preferences.

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