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The practice of giving a particular name to a product by a manufacturer is

The practice of giving a particular name to a product by a manufacturer is
Take Free Practice Test On 2026 JAMB UTME, Post UTME, WAEC SSCE, GCE, NECO SSCE
  • A Branding
  • B Standardization
  • C Publicity
  • D Advertising
Correct Answer: Option A
Explanation:
Branding is the process of creating a strong, positive perception of a company, its products or services in the customer's mind by combining such elements as name, logo, design, mission statement, and a consistent theme throughout all marketing communications.
The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.

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