Which of the following is an item in the marketing mix?
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Correct Answer: Option D
Explanation:
Promotion is one of the traditional 4Ps of the marketing mix, alongside product, price and place. Promotion includes activities such as advertising, personal selling, sales promotion and publicity used to communicate with customers.
Promotion is one of the traditional 4Ps of the marketing mix, alongside product, price and place. Promotion includes activities such as advertising, personal selling, sales promotion and publicity used to communicate with customers.