Which of the following is an item in the marketing mix?
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Correct Answer: Option B
Explanation:
Promotion is one of the four traditional elements of the marketing mix, commonly known as the 4Ps: product, price, place and promotion. Promotion involves communicating with customers to inform, persuade and remind them about a product or service.
Promotion is one of the four traditional elements of the marketing mix, commonly known as the 4Ps: product, price, place and promotion. Promotion involves communicating with customers to inform, persuade and remind them about a product or service.