The communication aspect of the marketing mix is
Take Free Practice Test On 2026 JAMB UTME, Post UTME, WAEC SSCE, GCE, NECO SSCE
Correct Answer: Option B
Explanation:
Promotion mix deals with how the business enterprise informs the consumer about the existence and the qualities of its products.
Promotion mix deals with how the business enterprise informs the consumer about the existence and the qualities of its products.