Marketing Past Questions and Answers

Promoting and offering of company's products and services for sale over the internet is electronic ____________

An association of traders of food items is an example of ____________

Speed is an important consideration in choosing a means of transportation where the goods are ____________

(a) What is a market in marketing?
(b) State four functions of marketing.
(c) Explain the following:
(i) government market;
(ii) reseller market;
(iii) industrial market,

A company that manufactures fruit juice has decided to advertise the product on television.
(a) Outline four reasons for the advertisement.
(b) State three advantages and disadvantages each for choosing television as a medium of advertising the product